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OK, it’s really not 10 tips…it’s 9!
eClassifieds can be a huge resource for generating buyer and seller leads through posting your listings to advertising an upcoming seminar that you are hosting. Below are a few tips to get you started or improve your current campaign:
- Create a spreadsheet of your postings with date posted, address, title and number of leads each ad producesm [TRACK TRACK TRACK TRACK TRACK TRACK]
- Use .html code from your Point2Agent listing, Postlet account, vFlyer, etc. so that the ad stands out from others
- If you don’t use code, create a photo collage with text and save the collage to PhotoBucket or Flicr and use the code they generate for you
- Don’t give all the information in your ad – leave something to get them to contact you by email, phone or to visit your website for more information
- Use the MAXIMUM amount of photos that are allowed with the posting method you are using
- Rotate different headlines for each property to test “keywords” in the title are generating the most leads TRACK TRACK TRACK
- Use ______underscore _____to _____separate ______text ____to _____make _____it ____POP ___more (can’t do this with Backpage)
- Avoid any of these @#$%^&* to grab someone’s attention
- Post ads throughout the week but make sure you have ads posted on Thursday and Friday (my stats show those days generate the most leads)
- TRACK TRACK TRACK TRACK TRACK
Remember, visitors on these sites are shotgunning lots of emails about properties they see online and 80% go with the real estate agent who contacts them first! DON’T DELAY WHEN THAT EMAIL ARRIVES!
Good luck and let me know if you need help!
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