Below are terms and sites often used in the marketing of real estate. Did we miss one? Let us know!
______________________
Above the Fold: Refers the visible section of a webpage that can be viewed without scrolling. Keep in mind when building websites, that each person’s screen size and viewing method (computer screen vs. mobile device) will have a different impact on what the viewer sees.
ActiveRain: With over 175,000 users, ActiveRain is a operates the largest and most active social network in the real estate space. The ActiveRain Real Estate Network, is a free social network and marketing platform for real estate professionals which helps them create business relationships both within the industry and with the consumer.
AdSense: Ad servicing application that is a product of Google. By inserting code onto your website you are then “monetizing” your site so that when visitors click on an ad you are earning money for the traffic.
AdWords: PPC product of Google. Advertisers specify the words that should trigger their ads and the maximum amount they will pay per click.
Alexa
Algorithm
ALT Attribute
ALT Tags
Anchored Text
API
Auto Responder
Backlinks
Banner Ad
Black Hat SEO
: Refers to tactics used to increase search engine rankings usual questionable methods. Sites that use black hat methods will eventually be penalized by search directories and search engines to the point where your site will not be found. Examples are: keyword stuffing, hidden text, link hoarding and more – the list is extensive.
Black List
Blog
Blogspot
Call to Action
Click Through
Click Through Rate
Conversion Rate
CSS
Del icio us
Digg
eHow
eZine
Favicon
Findabilty
Forum
Furl
GeoTargeting
Google Analytics
Google Local Business Locator
Google Dance
Google Webmaster Tools
Grey Hat SEO
Heading Tag
Impression
Internal Linking
Keyword
Keyword Density
Keyword Matching
Keyword Popularity
Keyword Stuffing
Keyword Rich
Landing Page
Link Bait / Link Baiting
Link Building
Linking Syndication
Long Tail Search
Mashup
Meta Description
Meta Keywords
Meta Search
Meta Tag Stuffing
Meta Tags
Negative Keyword
Negative SEO
Outbound Links
Page Title
Page Rank
Pay Per Click
Ping
Plugin
Postlets
Press Release
Propeller
Reciprocal Linking
RSS Feed
Search Directory
Search Engine
Search Engine Marketing (SEM)
Search Engine Optimization (SEO)
Search Engine Results Page (SERP)
Social Bookmarking
Social Media
Social Media Optimization
Social Networking
Spider
StumbleUpon
Technorati
Title Attribute
Title Tag
Trackback
Trulia
TypePad
vFlyer
Video Marketing
White Hat SEO
Widget
WordPress.com
WordPress.org
YouBuz
Zillow
