First, a word of warning of using H1 and SEO… you need to know how your site works for H1 levels. If your site is already featuring your page titles, etc. in the H1 format then you should not use the H1 level within your article. The way I have my blog set up (and most come this way default), is that my titles are H1 and therefore I only need to be worried about adding the H2 and H2 levels to my articles.
Why should you use H level tags at all? By using these tags, you are telling the search engines what your keywords are strengthening those keywords so you will be found easier.
H1 and SEO
You can your visual editor, highlight your keywords terms and then select the appropriate level from the drop down box or you can use your text editor and use the following:
- H level tags are identified by this html code (examples of the first three H levels):
- H1 = <H1>Wordpress Real Estate Blogs</H1>
- H2 = <H2>Blogging for Real Estate</H2>
- H3 = <H3>Las Vegas Real Estate Blog</H3)
- Include your primary keywords in the H level tag once per page / post
- Using the lower level H level tags, break down the “topic” of your H1 level tag and you can use them more than once per page / post
- NEVER hide the text in this tag.
- H4 and below shouldn’t be used for the intent of SEO – they don’t carry as much weight
- Learn how to tweak your CSS code when you wish to blend your H1 tag with your page content font styles.
Below is the code from the CSS that you can modify to blend your H level tags to blend with your site. Here you can change the color, font size, font family, and weight.
Note: Some WordPress blog themes use very large font as the default