Diverse Solutions IDXpress

November 16, 2010 By 2 Comments

logo Diverse Solutions IDXpress

Six months ago I installed Diverse Solutions IDXpress on my personal website.

The results? Extremely satisfied!

This indexable IDX allows you to set up your pages by city, communities, property types, zip, schools, and more!

Once my pages were built and indexed, I could instantly see in my Google Analytics the keywords consumers were using to find my website.

Almost immediately my traffic started and continues to grow (from 100 – 400 visitors a day).

Need assistance installing your new Diverse Solutions IDXpress plugin? Contact us for a quote.

Filed Under: IDX, Plugin Tagged With:

RealBird Real Estate Toolbar

May 6, 2010 By 2 Comments

RealBird introduces their new service: the RealBird real estate browser toolbar. It is a browser toolbar - powered by Conduit’s core technology - that is private labeled for you and allows your visitors and clients to search for homes, see your featured listings, your hand picked community feeds and more, right from their browser, even after they leave your website.

3774428 4081 625x625 RealBird Real Estate Toolbar

To get started with setting up your toolbar, do the following:

RealBird Real Estate Toolbar

Please note, that these new features are only available for RealBird PRO members.

Cross-browser Property Inquiry Tool

This feature requires a little more explanation in order to emphasize its industry-first, unique and powerful benefits.

With the RealBird Property Inquiry Tool, your toolbar users (e.g. active home buyers) can request more information from YOU about ANY property that they might have found on ANY website. It is a cross-website lead capture and communication tool.

With only one click on your toolbar, your users can send you a property inquiry email that includes the title and URL of the current property page they are currently on. In other words, even if they find a property that they like on Realtor.com, Trulia, Zillow or any other websites, they can contact YOU for more information. Such inquiries are also stored in your Message Archive in the RealBird member area and you can get notified via your Message Archive RSS feed as well.

RealBird Real Estate Toolbar

  1. Your client is on a 3rd party website – e.g. Realtor.com – and finds a property that he or she likes
  2. Your client clicks the “Property Inquiry” button on your own real estate toolbar that he or she previously installed (see the Janie Coffey’s The Miami Story toolbar used in this example)
  3. A contact form pops up instantly with the property title and the Url of the current page preset. Upon clicking the send button, an email inquiry is sent to you and also saved in your RealBird account for future reference.

You can access the tutorial and your RealBird toolbar components in the RealBird member area

Filed Under: Marketing, RealBird

Diverse Solutions IDXpress – The Results Are In!

April 29, 2010 By 1 Comment

february to march comparison1 Diverse Solutions IDXpress The Results Are In!

Above is the traffic for the lowest performing wordpress site that I am working with that the Diverse Solutions IDXpress was installed.

The result? Over 400% increase in traffic in one month. (One site had over 700% growth in one month!)

You can see the notation of when it was installed and that is when the traffic started picking up and up and up!

This plugin is great! Not only does it provide you a search widget for your site but it will also create a page for every listing in the area you specify. EXAMPLE: If the neighborhood “Rolling Hills” has 125 listings available – the plugin builds….125 pages for your site! That’s right – - – indexable content for the search engines.

There are many other functions offered that make your site more robust for a nominal monthly fee.

Call them to set yours up today!

Filed Under: Blog, IDX, SEO, WordPress

Are You Using All The Realtor Benefits Offered?

March 1, 2010 By Leave a Comment

There are several marketing tools that are offered that most 1) don’t know exisit or 2) forgot they exisited. What am I talking about? The marketing tools offered by Realtor.

Two that I would like to hights are the following:
LOWES:

  • When I worked for a real estate group part of my marketing efforts were to send coupons to all the new homeowners whether we represented the seller or the buyer.
  • Several times we would get a phone call or even thank you notes saying they received the coupon and was surprised to see it in the mail.
  • Some of the buyer’s who were represented by another agent would thank us and mention that they hadn’t heard from their buyer’s agent since the closing and really appreciated “the small touch” we extended.
  • LESSON LEARNED: The little things mean a lot to people and that is what they will remember when referring services to their friends and colleagues.

ENTERTAINMENT BOOK:

  • Offers local discounts to all types of services such as dry cleaning, movies, restaurants and more
  • Make a GREAT closing gift to new homeowners
  • LESSON LEARNED: See above, it’s the little things that people ACUTALLY USE that mean the most to them

What are the “little touches” that you do for your clients and how do you stay in contact with them so they feel they are not forgotten once the commission check has been cashed?

Filed Under: Marketing
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